Appointment Setting
Big Wolf Marketing has vast experience in delivering appointment setting campaigns for clients across a variety of sectors. Having carried out 100’s of telemarketing & appointment setting projects, we understand what it takes to identify, engage and nurture senior decision makers in order to encourage prospect engagement, qualify sales opportunities, and secure sales appointments.
- All appointments made with qualified decision makers at your key target accounts
- All appointments scored and graded against a strict qualification criteria
- Full notes and details for each appointment are fully recorded
- All appointments and opportunities are fully are tracked with daily reporting and monitoring
- Where interest is not immediate, the lead is highlighted, detailed and reported for further nurture and future action
- Our team will nurture prospects throughout the campaign until they convert to appointment
No appointment setting project is too big or too small, and Australia is our local market. Whether you need us to cold-call a marketing list, nurture your warm leads in order to identify immediate sales opportunities, or reach out to your lapsed customers and prospects, Big Wolf Marketing has the expertise to manage your outbound lead generation activities and start securing appointments for your business today.
Our Appointment Setting Expertise:
Cold Call Telemarketing, Lead Generation & Appointment Setting
Targeting a pre-defined list of businesses and prospects that fit your ideal customer profile, our cold call telemarketing, lead generation and appointment setting campaigns are designed to engage prospects for the first time in order to introduce them to your company, product or service. Our cold call campaigns are delivered with the primary goal of securing highly qualified sales opportunities and appointments with prospects who have shown an interest in investigating, trialling, purchasing or engaging your products or services. This is a great way to accelerate the sales cycle as we seek to identify hot sales ready opportunities (SQL’s), as well as building a pipeline of warm marketing qualified opportunities (MQL’s) that may have a longer sales timeline.
Warm Lead Qualification & Appointment Setting
Targeting warmer leads and prospects that you have likely already engaged through other marketing activities, our lead qualification campaigns are designed to further nurture and qualify your prospects in order to bring them to a sales ready state. The primary goal is to identify and secure highly qualified sales opportunities/sales appointments (SQL’s), quickly advancing your prospects through the sales cycle.
Prospect Lifecycle Management
Whether we start with a cold call approach or target warmer prospects that you’ve already engaged through other marketing activities, our tele projects can be tailored and delivered not only to seek immediate sales opportunities, but also with the goal of nurturing and developing leads over time. Our prospect lifecycle management campaigns will take your leads from first approach right through to sales qualified appointment, ensuring no opportunity is missed.
How Does It Work?
Working with Big Wolf Marketing is simple and hassle free. We have a tried and tested approach that enables us to get the ball rolling right away and start generating appointments for your business within days.
1. Pre-Campaign Consultation Call
2. Campaign Briefing Questionnaire
3. Call Script & Lead Qualification Framework Creation
4. Optional Data List Acquisition
5. LIVE Outbound Telemarketing Appointment Setting Campaign
6. Daily Lead Delivery, Feedback, Reporting & Campaign Stats
7. Campaign Completion, Results, Review & ROI Check
8. Campaign Continuation/Scale-Up