Prospect lifecycle management, i.e. nurturing a prospect successfully through the sales cycle, is absolutely vital in order to hit your sales goals. Let’s say that your marketing activities and marketing materials are successfully delivering early stage prospect engagement with your company, but the leads aren’t converting to sales opportunities or sales appointments. You’re not alone. In fact, this is one of the most common challenges we come across when clients approach us to hire our servcies.
Big Wolf Marketing has vast experience in delivering lead nurture campaigns across a variety of sectors. Having carried out 100’s of outbound telemarketing projects, we understand what it takes to identify and engage the genuine opportunities, nurture leads right through the sales funnel, and successfully navigate opportunities from the first conversation right through to sales qualified appointment.
- Are you struggling to convert warm leads into sales opportunities?
- Are you struggling to convert sales opportunities into meetings and appointments?
- Are you struggling to gain traction at your key target accounts?
- Are you struggling to indentify the real opportunities amongst the dead leads in your CRM database?
- Do you need assistance to adequately follow-up your inbound leads and sales enquiries?
- Does your in-house business development team need support?
- Do you want your in-house business development team to concentrate on attending hot sales appointments rather than prospecting luke warm or cold leads?
No telemarketing, lead generation or lead nurture project is too big or too small, and Australia is our local market. Whether you need us to call through your prospect database, nurture your warm leads in order to identify immediate sales opportunities, or reach out to your lapsed customers and prospects, Big Wolf Marketing has the expertise to manage your outbound lead generation activities and start identifying sales opportunities for your business today.
Prospect Lifecycle Management: What Is It?
Whether we start with a cold call approach or target warmer prospects that you’ve already engaged through other marketing activities, our tele projects can be tailored and delivered not only to seek immediate sales opportunities, but also with the goal of nurturing and developing leads over time. Our prospect lifecycle management campaigns will take your leads from first approach right through to sales qualified appointment, ensuring no opportunity is missed.
How Does It Work?
Working with Big Wolf Marketing is simple and hassle free. We have a tried and tested approach that enables us to get the ball rolling right away and start generating new leads for your business within days.
1. Pre-Campaign Consultation Call
2. Campaign Briefing Questionnaire
3. Call Script & Lead Qualification Framework Creation
4. Optional Data List Acquisition
5. LIVE Outbound Telemarketing Lead Generation Campaign
6. Daily Lead Delivery, Feedback, Reporting & Campaign Stats
7. Campaign Completion, Results, Review & ROI Check
8. Campaign Continuation/Scale-Up