Big Wolf Marketing has worked with Managed Service Providers across Australia. We understand the value a good MSP brings to their clients and know how to promote the benefits of allowing an MSP to look after IT infrastructure and/or end-user systems. Further, we understand what it takes to identify, engage and nurture senior decision makers in order to encourage prospect engagement, qualify sales opportunities, and secure sales appointments.
We have vast experience targetting and engaging senior decion makers at various industries on behalf of our MSP clients, including targetted campaigns focussed on Real Estate, Lawyers, NFP’s, Manufacturers, Digital & Advertising Agencies, Architects, and more.
Having generated leads for MSP’s, resellers and partners of many leading technologies and solutions, our product-centric expertise extends further. We have experience in telemarketing and lead generation for Workplace Modernisation, Workforce Mobilisation, CRM/ERP/EPM/Bi implentation and integration, SaaS/TaaS solutions, Cloud services & solutions, Software & Applications and IT hardware & infrastructure. Furthermore, we have a strong undertsanding of a number of leading IT products and platforms to include; Microsoft Dynamics NAV/365; Microsoft Windows Virtual Desktop; Microsoft Azure; Microsoft O365/M365; Azure Red Hat OpenShift; Cisco Webex; HPE Greenlake; HPE Aruba Networks; Citrix Workspace; IBM Planning Analytics/TM1; Adobe Acrobat DC; AMD Ryzen Pro; Namirial LiveID; Namirial eSignAnyWhere, Druid AI, Acuant Trusted Identity Platform, and more.
Our Telemarketing Expertise:
Cold Call Telemarketing, Lead Generation & Appointment Setting
Targeting a pre-defined list of businesses and prospects that fit your ideal customer profile, our cold call telemarketing, lead generation and appointment setting campaigns are designed to engage prospects for the first time in order to introduce them to your company, product or service. Our cold call campaigns are delivered with the primary goal of securing highly qualified sales opportunities and appointments with prospects who have shown an interest in investigating, trialling, purchasing or engaging your products or services. This is a great way to accelerate the sales cycle as we seek to identify hot sales ready opportunities (SQL’s), as well as building a pipeline of warm marketing qualified opportunities (MQL’s) that may have a longer sales timeline.
Warm Lead Qualification & Appointment Setting
Targeting warmer leads and prospects that you have likely already engaged through other marketing activities, our lead qualification campaigns are designed to further nurture and qualify your prospects in order to bring them to a sales ready state. The primary goal is to identify and secure highly qualified sales opportunities/sales appointments (SQL’s), quickly advancing your prospects through the sales cycle.
Live & On Demand Webinar/Event Registration
Approaching a pre-defined and highly targeted list of businesses and prospects that you would like to engage, our webinar/event registration campaigns are designed to capture a receptive audience who want listen, learn and engage with your organisation. In presenting an event with an educational topic of interest and/or a strong value-proposition, our webinar/event registration campaigns seek to build awareness, encourage engagment, and drive demand as you seek to help solve your prospects problems and challenges.
Our asset promotion campaigns are designed to engage and educate your target prospects. As we engage your target audience, we will identify interest and need in your product or service. This is a great way to build familiarity and trust in your brand, and will help identify potential opportunities early on. If you have a white papes, eBook or other marketing material that you want people to see, then this is a great way to go.
Prospect Lifecycle Management
Whether we start with a cold call approach or target warmer prospects that you’ve already engaged through other marketing activities, our tele projects can be tailored and delivered not only to seek immediate sales opportunities, but also with the goal of nurturing and developing leads over time. Our prospect lifecycle management campaigns will take your leads from first approach right through to sales qualified appointment, ensuring no opportunity is missed.